Our aspiration is to be the most preferred Ethiopian Coffee Partner.

1. Partnership

  • We define our relationship with our clients and suppliers/growers as a partnership.
  • We strive to ensure these partnerships are long-term and mutually beneficial.

2. Product Offering

  • We offer a wide variety of fine Ethiopian coffee with different origins, processing types, and grades. We also guarantee stock availability year-round in accordance with the offerings of each season.
  • To ensure this, we have established strong partnerships with growers and suppliers.

3. Values/Principles

  • Integrity and professional ethics are uncompromising values that define every aspect of our operations and communications. We reinforce these values with transparency.
  • Professionalism is at the core of our team formation and operations, driving superior performance.

4. Business Process & Approach

  • We proudly have a highly qualified, experienced, and dedicated team of professionals.
  • We use standard operating procedures (SOPs) that allow us to effectively execute routine business activities. We also implement technology solutions to automate and streamline our operations, customizing our SOPs to best accommodate the specific requirements of our clients.
  • We emphasize the importance of clear and detailed communication between us and our clients. Our team proactively communicates with you, providing all updates and responding to your queries in a timely manner.

5. Quality & Delivery Time

  • We deliver the promised quality coffee within the agreed delivery timeframe/schedule.
  • Clients can always reach out to us for justified claims, which we ensure are discussed and addressed quickly.
  • Our detail-oriented, systematic, and quality-focused approaches/processes in supply chain, stock management, processing, logistics, and quality control, enabled with technology, assure quality and reliability.